Info
Date: 2024 – 2025
Client: Heracles Group
Skills: Adobe Photoshop, Illustrator, After Effects
Keywords: Branding, Digital advertising
Location: Athens (GR)
Description
HERACLES Group, member of Holcim, is a leader in the Greek building materials industry with a long and trusted presence in the market. As part of the world’s largest building materials group, HERACLES combines global expertise with local knowledge, setting high standards of quality, sustainability, and innovation.
SoMe Content
Our goal was to elevate and strengthen the corporate presence of HERACLES Group on social media, a company holding a leading position in the Greek building materials market. The objective was to ensure that the overall image reflects professionalism, adheres closely to the brand guidelines provided, and maintains a cohesive and consistent identity across all platforms. My role was to oversee the visual direction and overall presentation on social media, making sure every piece of content is aligned, coherent, and aesthetically appealing. Below, you will find a selection of campaigns and visual materials designed for Facebook, Instagram, and other digital channels.
